Media & Publishing
April Masini
A WordPress platform for a syndicated relationship advice columnist. Built for editorial speed and audience growth.
Detailed write-up coming soon
Industry
Media & Publishing
Platform
WordPress + WP Engine
Timeline
8 weeks
Year
2023
Live site
Not public
the challenge
Where they started.
April Masini is a Media & Publishing organization with a steady editorial cadence, an engaged audience, and the constraints that come with running content at scale (search, syndication, monetization).
the solution
What we built.
DoodleWeb partnered with April Masini to refresh the platform, tune the editorial workflow, and modernize the front end, delivered on WordPress + WP Engine.
the outcome
Where it landed.
Improved performance, better governance, and a platform their team can grow with.
GALLERY
Insidethebuild.
A few selected screens from the live product.
WorkingwithDoodleWebfeltlikeaddingseniorpeopletoourteam,nothandingabrieftoavendor.Theyaskedthequestionswehadbeenavoidingandshippedexactlywhattheypromised.
THE RESULTS
Numbersweareproud of.
Specific, measurable, and pulled from production analytics (not assumptions).
0
Months delivered
0+
Pages migrated
0%
Uptime SLA